Fashion, sport and retail media converge at the Golden Goose Arena
With the opening of the Golden Goose Arena, Urban Vision Group introduces an innovative digital c...
Urban Vision Group, transforms the maxi leds into portals to the imagination inhabited by boops, a community of fantastic creatures designed by Nico Vascellari to watch over the unveiling of the Pastorale exhibition at Palazzo Reale. For each LED a different mini-story: the teaser campaign, developed in 3D, and conceived in partnership with the artist, spreads liveliness and curiosity in the streets of Milan
Share
