In order to strengthen the Marketing team, we are looking for a Brand Solution Specialist.
The role will be responsible for:
- End-to-end management of brand marketing projects, from ideation to execution and performance evaluation, ensuring strategic and operational consistency.
- Analyzing market trends and consumer insights to identify opportunities for developing and optimizing branding and positioning strategies.
- Collaborating with cross-functional teams (marketing, sales, product, external agencies) to develop sponsorship offerings, strategic partnerships, and promotional activations in the entertainment sector.
- Coordinating promotional activities, events, and communication materials, ensuring a high-quality customer experience and the achievement of business objectives.
- Monitoring and analyzing campaign performance through KPIs and digital analytics tools, proposing innovative solutions and strategic optimizations.
- Contributing to the evolution of processes, tools, and workflows in a transforming organizational environment, optimizing marketing strategies.
Requirements:
- At least 3–4 years of experience in similar roles within the media, entertainment, or communication sectors, with a background in brand marketing and positioning strategies.
- Strong project management skills, with the ability to autonomously manage multiple projects simultaneously and resolve operational issues.
- A proactive, solution-oriented mindset, with the ability to adapt to change and contribute to process evolution.
- Excellent communication and interpersonal skills, enabling effective interaction with internal and external stakeholders (marketing and sales teams, creative agencies, commercial partners).
- Analytical skills to interpret market trends and campaign performance KPIs, using digital marketing and data analysis tools.
- Experience in managing sponsorships, strategic partnerships, and promotional events, preferably in the entertainment sector.
- Creativity and strategic thinking, with the ability to develop and implement innovative initiatives that strengthen brand identity.
- Good knowledge of tools such as Excel, Word, and Canva for visual material creation and data analysis, as well as a good command of the English language for managing projects in international contexts.
- Experience in managing branding and marketing projects in the entertainment sector is valued, regardless of whether it comes from a brand, an agency, or other environments.
Work location: Milan / Rome
Interested candidates may submit their application, authorizing the processing of personal data pursuant to Legislative Decree 2018/101 and GDPR (EU Regulation 2016/679).
The search complies with Legislative Decree 198/2006 and is open to candidates of any gender identity or expression, sexual orientation, age, ethnicity, and religious belief. This job posting has been created in accordance with the principles of diversity and inclusion.
